Meatless Mondays has been a thing for a long time.
I am a pesketarian trying to get off the fish bandwagon - no problems with No meat.
I think the Beyond Meat, Impossible Burger and Dutch Unilever the vegetarian Butcher products are a great way to transition traditional meat eaters (specially those addicted to fast food) to Vegan solutions.
Getting these fastfood chains to become vegan and keep vegan products separate from meat/animal cooked products is going to be a big change, investment and operational change in doing business. https://www.today.com/food/new-burger-king-impossible-whopper-isn-t-vegetarian-t160203#targetText=But%20it%20turns%20out%20that,its%20chicken%20and%20beef%20products.
Dutch Vegetarian Butcher is one to watch and is over 30 countries now.
great guide to where you can buy Vegetarian butcher products.. https://www.thevegetarianbutcher.com/find-us
The challenge is just starting the beef lobbyists & meat farmers are allover fighting this across the globe - we can do more to fight the fires in Amazon if we reduce demand for their products and switch to vegan/vegetarian diets.
http://bit.ly/2NAOziF This Is the Beginning of the End of the Beef Industry
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